I got a "goodwill gesture" voucher for a film, for misadvertising, from the Picturehouse cinema chain that owns Cameo. Having got it, I do need to go to trading standards for personal solution, but I still want trading standards to record it as a precedent for everyone.
It's because Picturehouse gives out a promotional magazine for forthcoming films, Picturehouse Recommends, which reasonably to anyone is advertising info to decide from the films featured that it's worth buying a membership. But it does not then necessarily show every film featured in it, in all its cinemas or even whole regions. The film concerned, Haunted Mansion, is not being shown at Cameo or at any other Picturehouses than just 3 in southeast England.
Worse, the Picturehouse brand is owned by Cineworld, they are both the same company, as news stories on its troubles show, that also show it needs public goodwill to keep it going. We certainly want to give that goodwill to our present Sat meeting place. But it operates the 2 brands as different companies, and completely against public goodwill, memberships of each are not usable at the other. Haunted Mansion was on right across the Cineworld chain.
Being the same company, the 2 brands have an obvious trading standards duty to cover each other's trading errors interchangeably. Instead of taking on that, the goodwill gesture deals with Picturehouse's advertising fault wholly within Picturehouse.
Maurice Frank
9 Sep 2023
It's because Picturehouse gives out a promotional magazine for forthcoming films, Picturehouse Recommends, which reasonably to anyone is advertising info to decide from the films featured that it's worth buying a membership. But it does not then necessarily show every film featured in it, in all its cinemas or even whole regions. The film concerned, Haunted Mansion, is not being shown at Cameo or at any other Picturehouses than just 3 in southeast England.
Worse, the Picturehouse brand is owned by Cineworld, they are both the same company, as news stories on its troubles show, that also show it needs public goodwill to keep it going. We certainly want to give that goodwill to our present Sat meeting place. But it operates the 2 brands as different companies, and completely against public goodwill, memberships of each are not usable at the other. Haunted Mansion was on right across the Cineworld chain.
Being the same company, the 2 brands have an obvious trading standards duty to cover each other's trading errors interchangeably. Instead of taking on that, the goodwill gesture deals with Picturehouse's advertising fault wholly within Picturehouse.
Maurice Frank
9 Sep 2023
